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Founder & Chairman

Alireza
Darban Sani

Visionary Entrepreneur & Industry Leader

DS Holding

Pioneering Iran's mother & baby care industry with over 25 years of excellence and innovation.

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Introduction

About Me

Alireza Darban Sani

Alireza Darban Sani is the founder and chairman of DS Holding, the parent company of Kala Koodak Toos (KKT) – Iran's largest manufacturer of mother and baby care products. Since establishing KKT in 1999, he has transformed it into a household name with brands like Babyland, Hident, and Softcare.

His vision extends beyond manufacturing – he serves on numerous industry boards and chambers of commerce, actively shaping Iran's industrial landscape and fostering international trade relationships.

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Years of Excellence

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Export Countries

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Provincial Exporter

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Board Positions

Milestones

Journey of Success

1999

The Beginning

Founded Kala Koodak Toos (KKT) in Mashhad, laying the foundation for Iran's leading mother & baby care company.

2005

Brand Expansion

Launched Babyland and Hident brands, revolutionizing the domestic market with premium quality products.

2016

National Recognition

Achieved National Exemplary Exporter Award, recognizing excellence in international trade and quality standards.

2024

New Horizons

Establishing Saniar Plast Toos, expanding the holding's portfolio and pioneering new manufacturing frontiers.

Portfolio

Companies

Kala Koodak Toos

Founder & Chairman

Iran's largest mother & baby care manufacturer. Brands: Babyland, Hident, Softcare. Exporting to 10+ countries with 8 provincial export awards.

Saniar Plast Toos

Founder & CEO

New manufacturing venture currently under establishment, expanding the holding's industrial portfolio with cutting-edge facilities.

Leadership

Board Positions

Get in Touch

Contact

Let's Connect

For business inquiries and partnership opportunities

A.Darban@Ds-Holding.Co